The sense-based exhibit by Lexus was a collaboration with two internationally renowned creatives, which sought to engage and stimulate through an immersive, hyper-sensorial journey. The partnership with space designer Philippe Nigro and chef Haiime Yoneda generated a series of spaces that stimulated attendees by touching multiple senses – for example, the sensation of rain was created not only visually but also through the sense of taste and texture. The exhibit showcased a growing trend among automotive brands at Milan Design Week to present a warmer and more experiential image of themselves.
We stumbled across the fascinating ‘Coco-Mat’ at the Salone Internazionale Del Mobile this year, the Greek company who is singlehandedly reinventing sleep with its handcrafted beds from 100% natural materials (that’s strictly no metal!). We had a test drive of a Triton model which uses carefully constructed layers of natural rubber, seaweed, cotton, coco-fibre, cactus-fibre, ergo-base and rubberized horsehair – it really is like sleeping on a cloud!
Deep in the heart of Zona Santombrogio on a sunny Milan Saturday afternoon, we stumbled across a quaint yet lively food truck festival in a magnificent courtyard – Eat Urban. Unlike many other street food festivals we’ve covered before, Eat Urban concentrated on regional Italian street food. Not that we’re complaining, we love Italian. Not only that – the tunes were pumping, the sun was shining, the food was great and we thoroughly enjoyed relaxing with the locals.
The Peugeot Design Lab created a spatial experience for all the senses as onlookers gathered around a grand piano. The beat of the music changed to patio grouped filaments colour, allowing the audience to not only acoustically, but also visually experience the music – very cool! The new Motion & Emotion show, “Field of Sound”, was designed by Fabian Oefner and Simon Schubiger.
We were over the moon to stumble upon ‘Re-Inventing Shoes’, an architectural shoe exhibition presented by United Nude and 3D Systems, highlighting five new and exclusive 3D printed collaboration shoes. They were individually designed by Ben Van Berkel, Zaha Hadid, Ross Lovegrove, Fernando Romero, Michael Young. This exhibition showcased the most cutting edge 3D printing technology both in design and execution – we were in shoe heaven!
This fascinating moving sculpture by Hyundai celebrates the moment of motion, whilst bringing Hyundai’s “Fluidic Sculpture” design philosophy to life. Being the second part of the ‘Sculpture in Motion’ project (after the first was unveiled at Milan Design Week in 2013), 2:0 Helio Curves need no introduction.