15.04.16 - That's Interesting



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Cool Tea

Twig Teas is an artisanal tea brand meant to be consumed on-the-go, as it is a cold brew inspired by a traditional Japanese brewing method. The concept of cold tea is not new, but the brand’s approach is leveraging on provenance, and combines well-being and convenience with clean and simple packaging. Find out more here

Multicultural Beauty

Shea Moisture, the skincare brand, is bidding to #BreakTheWalls with a campaign that is raising awareness of the separate ethnic and beauty aisles. The rise of inclusive beauty beyond race and gender is forcing brands to break these barriers under a unified concept of beauty. Have a look here

Wellness retail

Selfridges has launched a retail space, called The Body Studio, dedicated to wellness and beauty. The space is a holistic approach to well-being retail, celebrating female inner beauty, with wellness debates and events, and more than 150 brands that enhance comfort and wellbeing. And a even a gym for exercising face muscles and tighten skin. Find out more here

Post-workout cannabis

The product innovation around the controversial cannabis ingredient continues to expand in the health and beauty category. Apothecanna is a skincare line that makes the most out of the painkilling and anti-inflammatory benefits of cannabis, with products that can be applied post-workout to heal sore muscles. Have a look here