09.12.16 - That's interesting


Patagonia’s Ale

Patagonia, the outdoors clothing brand, recently stretched to launch a different product to complement its offerings. The Long Root Ale, which is the first beer of its kind, it is made of Kernza, a soil-regenerating perennial grain. The packaging design directly links the beer with the brand, while at the same time it doesn’t feel like a Patagonia ad. Have a look here 

Glass Room

The Glass Room is a pop-up installation in New York questioning people’s data sharing and relationship with technology. With 50 art-technology pieces the installation challenges visitors’ habits of personal data security and even invites to test their DNA compatibility with their potential partners. Watch the video here

Thanks 2016, It’s been weird

Spotify is wrapping 2016 by launching a global campaign playfully telling subscribers’ eccentric listening anecdotes. Adverts are country-centric, showing unusual reactions to cultural and political events – such as Brexit, the closure of Fabric or Pancake Day in the UK. Look at some of the adverts here


Jubel’s mission is to send you on a real surprise trip. The travel booking agency lets travellers pick the countries they wish to visit and the “paths” they would like to take (Active Nature, Culturist…). After booking and paying, they will receive an envelope with suggested activities, carefully picked by the company. Let them book your next trip here