JTI

JTI

A feat of cardboard engineering.

Our journey as a consultancy began by building structural brand equities that communicate value. In a creative partnership that has lasted over 15 years, we’ve had the opportunity to support JTI in developing unique cardboard structures for numerous brands in their portfolio. Each structure brings together technical expertise and creative sensibility, serving as examples of how the shape of things can drive brand value.

WHAT WE DID

Structural Packaging Design

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