That’s Interesting 05.04.19

From Duolingo’s intimidating owl to Lego’s ground-breaking app, here are some April Fool’s Day pranks from brands that made us say “We wish it were true!” in the studio this week.

Push on

Language learning app Duolingo poked fun at those who struggle to complete their daily exercises. Meet Duo, the brilliant, anti-procrastination, real life Duolingo Owl that takes the idea of push notifications literally, and works as a pretty hard-to-miss-prompt to roll up your sleeves and get to work.

Learn Greek, NOW! 

It’s high time for honesty!

Tinder took a swipe at catfishing and made some users a tad uneasy this April Fool’s Day… The online dating app trolled Tinderers with a height verification feature: “Simply input your true, accurate height with a screenshot of you standing next to any commercial building. We’ll do some state-of-the-art verifying and you’ll receive your badge directly on your profile.”

Rise to the bait here


Lego mock-mirrored Apple with a FindMyBrick App, which supposedly helps you to locate an elusive brick hiding in a chaotic pile of different shapes and colours. That would certainly be handy, but – as a Twitter user rightly pointed out – a more realistic alternative is to walk around in bare feet and chances are you’ll soon find that missing piece painfully embedded in your sole.

Search no more!

Snake on a Train

Want to visit Cairo, London, San Francisco, São Paulo, Sydney or Tokyo with just a flick of a finger? How about the whole world? Google Maps brought on a wave of 90s nostalgia on April Fool’s, by embedding the iconic Snake game into the app, allowing users to hop onto their Snake-trains, pick up passengers and start exploring.

Slither away here


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